Tag: Arizona barter group

  • Member profile: Deidre Morhet

    Deidre Morhet was a real-life “rocket scientist.”  This New York native has a Masters in Engineering and worked with NASA in Houston.  Deidre married Jeff and has four children.  Growing up in a family of entrepreneurs, she helped small businesses with accounting issues after she moved to Phoenix fourteen years ago.  In 2004, Morhet created…

  • Member profile: Wright Consulting LLC

    Orville Wright III, the founder of Wright Consulting LLC, has spent most of his life in the Valley.  He seems to have been a born entrepreneur, having started making money at eight years old doing landscaping for his local Taco Bell.  He moved up to making a profit reselling Bubble Yum, painting addresses on carports,…

  • Five Sure-Fire Small Business Marketing Strategies

    Entrepreneurs know they need to set their business apart from the competition and they’re always looking for a new marketing strategy that will propel them above all others. There really is no one true marketing strategy that will do it all; savvy business owners know they need to have a well-rounded battery of marketing tools…

  • Member Profile: Scott’s Generations

    Scott’s Generations is a staple of its central Phoenix neighborhood since 1989, when native New York father and son Gene and Scott Snyder moved to Arizona and opened the deli.  Daily, from breakfast to dinner, Scott’s serves authentic New York cuisine, including lox, knishes, and cheesecake, along with traditional soups, salads and sandwiches.  Scott’s, located…

  • Don’t Make These Facebook Mistakes

    There are critics of Facebook’s social commerce say that the concept will be “a footnote in the pages of tech history.” Whether this is true or not remains to be seen. As with any marketing effort if you operate with out a plan whether  online or off-line – it could be doomed to failure. Just…

  • How Effective Is Social Media For Your Industry?

    If you’ve ever wondered how well social media works for your particular industry segment and how your competitors are using social media, we offer information on five broad industry segments that are reaping benefits from their involvement in social media and how you can implement their ideas into your social media marketing plan:  The entertainment…

  • How Editorial Calendars Will Help With Your Social Media

    Entrepreneurs looking to build a strong social media and blogging presence can take a page out of their book and build an editorial calendar as well. The time spent putting together an editorial calendar will make your blogging and social media duties easier during the year because you won’t be stressing about the “what am…

  • Five Ways To Amp Up Your Facebook Presence

    There are close to 800,000,000 individuals and businesses on Facebook. Are you? Does your business have a Facebook presence and are you making the best use of your presence on there? If, for some reason you haven’t jumped into the Facebook fray, you’re missing out because chances are your competition is making their business presence…

  • Use your customers as your ‘brand ambassadors’

    To make money in your business you need to convert leads and bring in sales. That’s the bottom line, right? Well, how do you get those leads and convert them into sales? Branding is one of the best ways. You should tap into current satisfied clients to help spread the word about your brand. Developing…

  • What is Social Media ROI and How Do You Measure It?

    How do you measure your return on investment (ROI) with your social media efforts? It’s not as simple as analyzing the Facebook weekly reports, the number of  Twitter followers your company has or the number of connections you’ve made on LinkedIn. ROI means many things to many entrepreneurs who are looking for ways to determine…