Category: Small Business or Entrepreneur
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Will a Business Coach Help Your Business Grow?
As an entrepreneur, you know you need to spend time at networking events and seminars, both as a way to stay in front of industry news as well as staying in front of the minds of clients and potential clients. what I do for a living and I also like to hear from people who are in…
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Make Your Business Blog Work For You
Has your website stopped being a sales tool? If you find that traffic has gone down and page views are dropping, consider starting a business blog. These are great tools in your marketing arsenal, but you have to put work into it to make that happen. Building a blog and filling it with content is…
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Your Company Should Be A Reflection of ‘You’
When it comes to running your business or even finding a business partner with whom to work, do you operate under a system of core values? Do you know what your core values are, both personally and professionally? When you step back and look at it objectively, it is your inherent personal values that you…
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How Do You Measure Productivity?
As an entrepreneur, how do you measure productivity? Whether you manage a group of employees, a handful of independent contractors or are merely keeping track of your own productivity levels, you need to ask yourself: How productive am I? At what level are your time management skills? Was getting organized at the top of your…
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Five Sure-Fire Small Business Marketing Strategies
Entrepreneurs know they need to set their business apart from the competition and they’re always looking for a new marketing strategy that will propel them above all others. There really is no one true marketing strategy that will do it all; savvy business owners know they need to have a well-rounded battery of marketing tools…
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How Effective Is Social Media For Your Industry?
If you’ve ever wondered how well social media works for your particular industry segment and how your competitors are using social media, we offer information on five broad industry segments that are reaping benefits from their involvement in social media and how you can implement their ideas into your social media marketing plan: The entertainment…
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How Editorial Calendars Will Help With Your Social Media
Entrepreneurs looking to build a strong social media and blogging presence can take a page out of their book and build an editorial calendar as well. The time spent putting together an editorial calendar will make your blogging and social media duties easier during the year because you won’t be stressing about the “what am…
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Five Ways To Amp Up Your Facebook Presence
There are close to 800,000,000 individuals and businesses on Facebook. Are you? Does your business have a Facebook presence and are you making the best use of your presence on there? If, for some reason you haven’t jumped into the Facebook fray, you’re missing out because chances are your competition is making their business presence…
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Use your customers as your ‘brand ambassadors’
To make money in your business you need to convert leads and bring in sales. That’s the bottom line, right? Well, how do you get those leads and convert them into sales? Branding is one of the best ways. You should tap into current satisfied clients to help spread the word about your brand. Developing…
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What is Social Media ROI and How Do You Measure It?
How do you measure your return on investment (ROI) with your social media efforts? It’s not as simple as analyzing the Facebook weekly reports, the number of Twitter followers your company has or the number of connections you’ve made on LinkedIn. ROI means many things to many entrepreneurs who are looking for ways to determine…